This project explores different visual aesthetics through mood boards and character designs. Each theme captures a unique atmosphere, using color, composition, and texture to create immersive worlds.
Purpose
The goal was to develop strong, recognizable aesthetics that communicate emotion and storytelling. These designs are made for those seeking convenience, speed, and benefit with the power of visual identity.
Moodboard 1
This aesthetic blends 80s nostalgia with futuristic elements. Bold neon colors, chrome textures, and grid patterns create a high-energy, digital dreamscape that feels both vintage and ahead of its time.
MOODBOARD 2
Deep, rich colors and intricate patterns bring this theme to life. Inspired by fantasy storytelling, the designs use aged textures, glowing highlights, and natural elements to create a sense of adventure and legend.
Moodboard 3
This theme focuses on decay, destruction, and resilience. Desaturated colors, gritty textures, and chaotic compositions create an atmosphere of urgency and struggle, capturing the feeling of a world on the edge.
Stickers
Bringing Worlds to Life
Each character type, robots, fairies, and zombies, follows a distinct design language. Robots are sleek and structured, fairies are delicate and glowing, and zombies are rough and chaotic. Their visual styles reinforce the worlds they belong to.
Final
Conclude
This project was an exploration of how design shapes perception and emotion. Each aesthetic tells a different story, using color, texture, and composition to create distinct atmospheres. From the neon glow of a futuristic city to the dark decay of an apocalyptic wasteland, every detail was chosen to evoke a specific mood. Strong visual storytelling is about more than just style it’s about crafting an experience that feels real, even in an imagined world.
